Lakhani Dave:
Subliminal Persuasion
Influence And Marketing Secrets They Don'T Want You To Know
John Wiley And Sons Ltd (United Kingdom), 2008
Hardback, 224 pages
Size: 221x149 mm
ISBN: 9780470243367
ISBN-10: 0470243368
Subliminal Persuasion
If you're an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. This book reveals in step-by-step detail the exact techniques that really work in persuading and influencing others.

